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Category: Fashion, Technology

Vans, a company that debuted in 1966, claims to be the first brand to combine skating and fashion on the Roblox platform. FashionTechnology

Vans Strides Into The Metaverse

Jun 27, 2022

The famed footwear brand is extending its community in cyberspace. The post Vans Strides Into The Metaverse appeared first on Zenger...

With My Avastars, kids can turn their digital avatar into a real-life fashion star. (WowWee) FashionTechTechnology

Fashion Statement: WowWee Unveils Metaverse Avatars

Jun 27, 2022

The blockish shape and flat surfaces of My Avastars are designed to encourage kids' creativity. The post Fashion Statement: WowWee...

Mark Zuckerberg models some of the new clothing options for Meta avatars. (Meta) FashionMarketingSmall BusinessTechTechnology

Meta Partners With Trio Of Top Fashion Brands

Jun 22, 2022

Facebook parent teams with Balenciaga, Thom Browne and Prada to create digital outfits for avatars. The post Meta Partners With Trio Of...

Wearers can use a linked smartphone to transfer several NFTs to the new Lens watch face. (TAG Heuer) FashionTechnology

Watch Out: TAG Heuer Releases NFT Timepieces

Jun 20, 2022

By linking a crypto-wallet to the watch, owners can display various digital artworks. The post Watch Out: TAG Heuer Releases NFT...

Lacoste was the first fashion brand to put a logo on its clothing. The crocodile was used because it was the founder's nickname on the tennis courts. (Lacoste) FashionTechnology

Lacoste’s NFT Project Celebrates Its Founder’s Iconic Polo Shirt

Jun 17, 2022

Users will be able to communicate with others while shopping for products created just for UNDW3.  The post Lacoste’s NFT Project...

Timberland's idea is to have fun in the metaverse by capturing its design process and showing how its Metaboots come to life. (Timberland) FashionTechnology

Timberland Hikes Into The Metaverse

Jun 17, 2022

The footwear company teamed with Fortnight to showcase its design innovations.   The post Timberland Hikes Into The Metaverse appeared...

The latest Barbie clothing collection can be seen on the Forever 21 Shop City on Roblox. (Forever 21 Shop City/Roblox) FashionTechnology

Forever 21 Gives The Latest Barbie Collection A Cyber Home 

Jun 10, 2022

Virtual offering is available in-store, online and in the Forever 21 Shop City metaverse on Roblox. The post Forever 21 Gives The Latest...

Clothing retailer PacSun has embraced the metaverse as a major touchpoint to reach younger demos in their teens and early 20s. Purchasers of its NFT will also receive a sneaker from PacSun's resell program, PS Reserve. (PacSun) FashionMarketingTechTechnology

PacSun Goes Deeper Into Virtual, Unveils Updated Metaverse Store

May 30, 2022

Apparel retailer debuted exclusive merchandise at ComplexLand 3.0 that will next appear on its site in early June. The post PacSun Goes...

strongYoung athletes featured in the Cicaverse include UK breakdancer B-Girl Terra, UK parkour champion Robbie Griffith and BMX rider Connor Stitt. /strong(Clarks/Roblox) EntertainmentFashionTechnology

Clarks Steps Into The Cicaverse And Lets Fans Compete With Each Other

May 21, 2022

UK parkour champ Robbie Griffith, BMX rider Connor Stitt and break-dancer B-Girl Terra also participate in the virtual games. The post...

Nike created its non-fungible token (NFT) shoe — dubbed the Dunk Genesis Cryptokicks — in conjunction with a href=https://rtfkt.com/RTFKT/a, a company it acquired in December 2021. (RTFKT) FashionTechnology

Nike Takes A Major Step Into The Metaverse

May 02, 2022

Nike's Dunk Genesis Cryptokicks makes its debut on StockX. The post Nike Takes A Major Step Into The Metaverse appeared first on Zenger...